Pointing out that this model gets the tiniest phases, and adding phases on to progressively grow the product.
Agile Prototyping: investment in prototyping must be efficient,
Prototyping strategies:
1st: most basic use: paper drawings
2nd: static html wireframes... better being digital, still too much throw away code however
3rd: photoshop - this is very time consuming, photoshop skills, not interactive
Challenges coming up next
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